How to Find Businesses on Twitter By Location



The graph below shows an upturn in the number of searches Twitter gets from Google in Ireland.

Twitter search over time

As you can see Twitter is on the rise.

And so too are the number of people looking for businesses on Twitter.

I often use Twitter to help get in contact with businesses –  if I have a problem with a product I will simply tweet the company and they typically respond within minutes.

But what about when you are looking for prospects or clients? How easy is it to find a restaurant in your area?

Well it’s not really that easy to do. If you were to use the advanced twitter search you could enter a keyword and a location and pull up a series of results based on that criteria, but what if you did this search:

Restaurant in Dublin

This will return all tweets with the words Restaurant in them. I want to FIND businesses that are restaurants, not people tweeting looking for or talking about restaurants.

So how do we find businesses on Twitter based on their bio and location? It’s simple – we turn to Google (surprise surprise).

Google indexes Twitter accounts and includes the Twitter profile data. This data includes a bit called the Bio. See image below:

bio of restaurant

Notice in Bio you can see the word Restaurant. Also notice in Location you can see Dublin.

So I want to use Google to return to me Twitter accounts with Restaurant and Dublin in the profile. Simple

The concept is simple but the search syntax is not so. In a bid to make this easy I’ll paste the query I use into this blog post, but please note that if you do these searches rapidly Google will trigger a “Sorry… this looks like an automated query” page. No problem, just enter the captcha and you’re good to go.

The query:

(intitle:”restaurant * on twitter” OR intext:”bio * restaurant”) intext:”location * Dublin” site:twitter.com

Simply paste the above query into Google and it will return for you your desired results.

Let me Google that for you!

Or for those who don’t like my wit:  Google.ie

So that’s how you can find businesses on Twitter by location.

I have an Excel spreadsheet I use which incorporates this search query in beautifully. The video below demonstrates how to use this spreadsheet.

If you’re interested in a copy of the spreadsheet its yours for €5


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